The relationship between advertiser, publisher and customer lies at the bottom of affiliate marketing.
Affiliate Marketing is the term used to describe a form of online advertising which consists of rewarding an affiliate for referring a visitor or rewarding a customer for performing a desired action, such as making a purchase or subscribing to a newsletter. In a way, Affiliate Marketing can be regarded as free publicity for your page—a network of related websites directing customers to purchase from yours.
Affiliate campaigns have the best results when they are combined with Search Engine Optimization (SEO), Pay Per Click (PPC) campaigns, email marketing support and are well-suited for travel, retail, and service industries due to their timely research process/large-volume sales.
Effective Affiliate Marketing is not throwing a bunch of links at different website owners in the hopes that something will stick. It is a well-planned, specified effort intended to develop long-term relationships with third party websites, research industry-relevant websites with trusted pages and build up a valuable affiliate network for your website that will bring in quality, converted traffic.
In addition, successful Affiliate Marketing also involves certain business traits such as the ability to be flexible with commission values, especially during times when there is a slump in sales, because a higher commission will make affiliates work harder for you.
“I had been in business for 3 years and relying on local business with the occasional website sale but it just wasn’t enough. I knew I had to take advantage of the upcoming racing season. When I first contacted First Page Google, I expected to be bombarded with technical jargon I didn’t understand and thought getting to the first page of google within 3 months would be impossible - but I was pleasantly surprised! Everything they explained made perfect sense and they really narrowed the best keywords for me to maximise web traffic. I couldn’t be more happy with the popularity of my site and the record year of sales I have experienced since hitting the first page of google.”
Owner, Carrara Car Mart
“I couldn’t be happier. Our site is taking the place of many of our competitors and the team at First Page Google keep me regularly informed on the progress.”
Pastor Lavai Nawalu
Celebrant, Nadi, Fiji
“The team at First Page Google, took my dream of creating a Fijian wedding services directory, where I could advertise my services as a celebrant but also include those wonderful suppliers who have assisted in many weddings I have had the pleasure of being a part of. I honestly didn’t know where to start, I have no idea about styles or technology, they even helped me decide on a name so we can be found online much easier. And the logo is just perfect. For so long myself and this community have been wanting a website like this and the result was even better than we could’ve ever any hoped for. Although we are still getting all our services in order before we launch the site - we can’t wait! To have such a wonderful website and team helping us to get found online by the world we know we made the right choice in First Page Google”
Our affiliate management team can establish a clear understanding of your brand, proposition and products to help you outperform your competitors. We possess the technical and strategic experience necessary to allow us to connect you with multiple networks, verticals and publishers most suitable for you while delivering optimal placement and generating volumes of genuine sales.
It is also important to maintain a trusting relationship with your affiliate sites by making sure you are paying commission within the agreed-upon deadline. We believe that the key to a successful campaign is maintaining a strong relationship with your affiliates in order to help build their trust in your brand. That is the reason why our professionally trained experts use innovative strategies and relationships with other top affiliates to increase your sales and leads within a performance-based model.
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We can manage all aspects of an affiliate campaign for your business and know how to get affiliates motivated to sell your product. We know which affiliate networks are the best for your industry and we know how to build relationships that will lead to increased coverage of your product on these affiliate sites.
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